GAZ AND LECCY CINEMA

Did you have to change your approach to the job at hand? You can send as many Mill Playlists as you want and the links will never expire. Live events are always fraught with potential danger. Moviegoers were taken into the scene of the crime and onto the edge of their seats this unique cinema activation to promote the launch of the FOX Crime Network in South Africa. Why was it fitting for Smart Energy to birth a pair like those two? On all these points the audience reaction exceeded our expectations.

We had pyrotechnics and hi-pressure CO2 cannons going off. It looked fantastic but was surprisingly simple to do. Zachary Guerra Executive Producer: The live audience really enjoyed watching Gaz and Leccy causing trouble on the shoot which came across fantastically well on the final film. The reaction from the audience was amazing. Adelaide Montreal Los Angeles. David Ludlam Colour Assistant:

But luckily for us it did. Case Studies Local Case Studies. Read More Read Less. Nerve racking at the best of times but made infinitely worse by the fact that there was a qnd cut across the whole of Soho moments before the event! Then loop the action to give the cinema manager time to make his speech. Will they understand it? Smart meters will bring an end to this situation showing us in pounds and pence how much we are spending, and bringing an end to estimated bills.

Gaz and Leccy burst through the screen and begin to cause havoc in the auditorium — pyrotenics and hi-pressure CO2 canons were cinrma to add drama and provoke the audience into reacting to the events surrounding them. Moviegoers were taken into the scene of the crime and onto the edge of their seats this unique cinema activation to promote the launch of the FOX Crime Network in South Africa.

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Meet Gaz & Leccy

On all these points the audience reaction exceeded our expectations. The first was through the event itself which was an unusual and unique experience for the five or six hundred people that were in the cinema, who will then spread news of the event by word of mouth.

The two characters had to be loveable. Ikea Moscow brought the bedroom to the cinema, decking out the whole theatre in the latest Ikea bedroom range. It was a key moment in the event, helping the audience to believe that these two characters had actually left the screen and were now in amongst the audience.

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Discover the latest work created that interests you, share your favourite stories and follow your favourite people and companies. By installing a popcorn cannon at the front of the auditorium, rigged to fire the moment Gaz was shot out of the screen really made the 3D aspect come alive. Smart Energy Director of Marketing: You can cinemz as many Mill Playlists as you want and the links will never expire.

Smart Energy GB “Gaz & Leccy” by Abbott Mead Vickers BBDO | Campaign US

Cat Hammond Production Assistant: It looked fantastic but was surprisingly simple to an. Auckland Transport leveraged the power of cinema to bring to life their new distractions campaign highlighting the impacts distracted driving can have on our roads. You can find full details on our packages in our media kit.

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The reaction from the audience was amazing. How do you feel the technology affected the outcome? No room for mistakes and no time for any rehearsal.

Sign in to your LBB account. Live events are always fraught with potential danger. Staging an immersive, interactive event allowed us to interact with an audience in two distinct ways. The involvement of Factory and their cjnema of the new Dolby Atmos sound was crucial in making it seem like these two fictional cartoon characters had come to life and were actually running around in the audience.

The most memorable part of the evening was the audience reaction. Their performance was also directly synced with the Dolby sound and so had to be choreographed to the second. Get your own Little Black Book. Already have an account? Zachary Guerra Production Ggaz Did you have to change your approach to the job at hand?

Factory were also on hand with some boundary-pushing sound design, created for the pioneering Dolby Atmos audio set up.